Boost vehicle interior appealBalance sensory factors to grab consumer attention.READ MORE
Three Color Mistakes to AvoidDiscover the top three pitfalls to avoid in order to maximize color in your operations.READ MORE
Get the Paint Out!These components win by losing the paint and saying yes to molded-in color.READ MORE
Automotive Color’s RoleHow can you use color to not only catch a buyer’s attention, but also their aspirations?READ MORE
Automotive Design TrendsStay a step ahead of industry developments and design with consumers in mind.READ MORE
Explore Color & DesignLearn how inspired color and design can engage the senses and emotions.READ MORE
How to Enhance Auto InteriorsLearn how a material combined high quality, high productivity, and low production cost to meet the needs of both OEMs and their suppliers.READ MORE
Winning Impact Modification: Using TPEsDiscover how one manufacturer improved performance and reduced weight for $500,000 in annual savings.READ MORE
Mouse Goes Premium with Soft TouchEnhanced user experience drives increased market share and over $400,000 in new sales revenue.READ MORE
TPEs for safety, durability, brandingAdding safety, durability and signature blue color gave one medical device manufacturer the edge on its competition.READ MORE
Garden Sprayer Gets a GripA leading garden equipment manufacturer creates a new, high-end line of sprayers using TPEs to enhance quality, durability and aesthetics.READ MORE
Achieving Color HarmonyRead how we helped one electric carmaker shorten lead times and fine-tune color harmony in key molded interior parts. READ MORE
Eliminate paint? No problemMasterbatch approach eliminates added cost, chemical volatility of painting.READ MORE
SAVINGS AND APPEAL FOR AUTOMOTIVE INTERIORAutomaker delivers 'wow' factor and $500,000 in annual savings with new colorant plus additive.READ MORE
VINYL ACHIEVES THE LOOK OF METALOne manufacturer saves $500,000 by replacing painted parts with metallic-look material. READ MORE